Live it All in Qatar – كلّها في قطر
Tournament-time fan experience campaign
Participated in the creative strategy, and promotional planning
Came up with the creative concept, and the English and Arabic taglines and messages
Created the name of some key activations such as Welcome to Qatar and Circle of Lights
Participated in the TVC creative
Led the creative content development for all platforms (campaigns, OOH, films, social media, digital, and publications)
Live it All in Qatar
Welcome to Qatar
